Our Story
At Ellie K & Co, we warmly welcome you into our family. We are more than just a jewelry retailer; we are a testament to the power of love, resilience, and the unwavering spirit that emerges from life's greatest challenges. Our journey as a family-owned business is deeply rooted in the triumph over adversity, the pursuit of dreams, and the strength of a stay-at-home mom turned entrepreneur.
Michelle aka Ellie, our beloved founder and a dedicated stay-at-home mom, had been immersed in the jewelry industry since 1998, honing her craft and cultivating a deep appreciation for the artistry and beauty of jewelry. In 2015, after the birth of her son Kyle, Ellie had a vision to create something special that would allow her to provide for her family while being there for her son's every milestone.
Driven by her love for her son and a desire to balance motherhood with entrepreneurship, Ellie founded Ellie K & Co. It was a dream come true, a chance to pursue her passion for jewelry and build a business that would not only bring joy to others but also empower her as a stay-at-home mom.
When Kyle bravely fought cancer back in 2020, Ellie's world was forever changed. The journey of witnessing her son's strength and determination inspired Ellie to infuse even more love and purpose into the heart of Ellie K & Co. It became not only a means to provide for her family but also a way to create jewelry that embodies the resilience, hope, and beauty that she witnessed in her son during his battle.
Throughout this challenging journey, Ellie and her family have been overwhelmed with gratitude for the immense love and support they have received from their community. The outpouring of care and encouragement has been a beacon of hope and strength, propelling them forward during the toughest times.
Determined to be there for her son in every possible way, Ellie poured her heart and soul into building Ellie K & Co. She strived tirelessly, working late into the night and overcoming countless obstacles, to make her dream a reality. She knew that a successful business would provide her the means to support her family and be there for Kyle's every milestone, creating cherished memories together.
In the face of adversity, Ellie and her family have always found strength and perseverance within themselves. Their love, support, and unwavering determination have been the driving forces behind Ellie K & Co's success.
When you choose Ellie K & Co, you become a part of a story that transcends the mere adornment of jewelry. You join a community built on love, resilience, and the celebration of life's milestones. Together, we embrace the beauty that emerges from the challenges we face, cherishing the connections we forge along the way.
Welcome to a place where beauty intertwines with compassion, dreams are realized, and the strength of a dedicated mother and her extraordinary son permeates every creation. We are incredibly thankful for the love and support that has guided us on this remarkable journey.
Always grateful,
Ellie, Kyle & Family
"Celebrate Every Moment, Embrace Endless Love: Crafting Beautiful Memories You Can Wear" - Ellie